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Hold Ups Briefs offers first collection on Kickstarter Men and Underwear blog has always supported new start ups in the male underwear industry. So here is a new brand for you, Hold Ups Briefs, based in LA which offers its first collection on Kickstarter. Read below a few words by the brand itself and help them bring their project to life. Follow the link at the end to get more info, see more of their designs and funk their project. Hold Ups Facebook Page
Men's boxer briefs like you've never seen--or felt. Sustainable, stylish, comfortable and versatile, Hold Ups has it all. |
CBS Los Angeles
College Friends Go On Kickstarter To Raise Money To Market A New Kind Of Undies. Hold Ups Kickstarter
Designed and created in Los Angeles, California, Hold Ups are sustainable, made in America, and stylish boxer briefs. It all started when I was studying during my senior year of high school and found myself sitting in lectures with a particular recurring discomfort. It escalated to the point where underwear irritation actually impaired my learning. I even complained to my friends about it, including my long time best friend, Louis, who happened to be experiencing the same issue. We both decided to explore the underwear market, and when we couldn’t find a brief to end our madness, we decided to create our own. |